SEO & AEO
Rank Where Your Clients Are LookingGoogle is changing. AI-powered answers are replacing blue links, and most law firms aren’t showing up in either. We fix both.
What We Do
Search Engine Optimization (SEO)
Content written by marketers who understand legal intent.
We create and optimize practice area pages, location pages and long-form content that ranks on Google for the exact searches your clients are making.
Answer Engine Optimization (AEO)
When someone asks ChatGPT, Gemini or Perplexity “who’s the best personal injury attorney in [city],” your firm should come up.
AEO is how we get you there, structuring content so AI search engines cite you as the authority.
What’s Included
Practice Area Pages
Conversion-optimized pages written for both search engines and the clients who land on them.
Local SEO
Google Business Profile optimization, citations, and geo-targeted content for every market you serve.
Legal Content Writing
Blog posts, FAQs, and guides crafted to answer real questions and rank for them.
Technical SEO
Site speed, schema markup, crawlability, and structured data. It’s the foundation everything else builds on.
AI Citation Strategy
Content structured so ChatGPT, Gemini and Perplexity cite your firm as the trusted source.
Monthly Reporting
Clear reporting on rankings, traffic. and leads. No vanity metrics, no fluff.
Why It Matters
%
of legal searches start online before a client calls anyone
more leads from organic search vs. paid for high-intent legal queries
%
of legal searches show AI answers above organic results
See where your firm stands in search — for free
We’ll audit your current SEO and AI search presence and show you exactly where the gaps are. No pitch deck. No obligation.
Frequently Asked Questions (FAQs)
How long until we see results?
SEO is a 3–6 month build. You’ll typically see technical improvements and early ranking movement in month 2–3, with meaningful lead volume by month 4–6. We’re transparent about this from day one and make no promises of overnight results.
Do you write the content or do we?
We handle everything. Our team researches, writes, and publishes — you review and approve. We’re copywriters first, so the quality bar is high.
What makes this different from other law firm SEO agencies?
We work with 5–6 firms at a time — exclusively. That means senior attention on your account, not a junior team running templated content. And we’re one of the few agencies actively building AEO strategy alongside traditional SEO.
Can you help if we already have a website?
Yes. Most clients come to us with an existing site. We audit what you have, identify what’s underperforming, and build from there.